The bonds are not there to make money
Judge this portfolio by its maximum drawdown, not its return. Forty percent in investment-grade bonds is expected to cost something in a rising stock market; what it buys is a shallower hole in a falling one, and the drawdown row below is the entire case for the allocation stated as a number.
Open one of the all-stock pages on this site alongside this one and compare only that row. The return difference is the price of the drawdown difference.
Rebalanced every January — so it stays 60/40
On the first trading day of each year the portfolio is reset to sixty-forty at that day's close: whichever half grew faster is sold down and the other topped up. Without that, a long stretch of rising stock prices would have let the equity share drift towards eighty percent, and the risk figures would describe a different portfolio from the one in the title.
The reset is free here. In a taxable account, selling the half that rose can realise gains; the test counts no taxes and no trading costs.
Why the window starts in 2007
BND launched in April 2007, and the test only runs over dates every holding actually has prices. So the window begins there and says so, rather than extending a bond series backwards into years it did not exist. It happens to be a useful starting point: the stretch that follows immediately contains the deepest equity drawdown in the series.
Sources
Fund facts from Vanguard's BND and SPDR's SPY documentation. Prices are split-adjusted end-of-day closes; BND's monthly distributions are reinvested on their ex-dates exactly like a stock dividend. Change the split in the calculator above.