SweetValueLab
Write for us

Morgan Stanley — Intrinsic Value & Fair Price

MS
NYSEFinancial ServicesFinancial - Capital MarketsCIK 0000895421morganstanley.comAbout MS
Last close · Oct 16, 2026180.54−1.56 (−0.86%)
Market cap$284.8B
Model value · P/E · peers
141.24
Morgan Stanley closed at $180.54 — overvalued by 28% vs model.
125.97the model's range168.10

P/E · peers leads for a financial company. From its peers' median P/E.

Other models
95.31 – 190.84
Wall St. target
208.50 13% below
Above model, 1y
20 of 20 days

Price and model value

Embed this card

MS's close against its model value, as a 420×168 card for your own page. It updates nightly with this site and links back here.

Free to embed; keep the attribution link.
Loading chart…
What the marks mean
Daily close

Valuation models

price $180.54 · as of Oct 17, 2026

P/E · peers leads for a financial company. How we value a stock walks through every input.

engine pkg:0.1.0

Dividends

Quarterly · as of Oct 16, 2026
Yield, trailing 12 months
2.30%
Past 2 years
low 1.75%high 3.67%
Dividends per share, a year at a time
$1.75Jul ’21$2.88Jul ’22$3.18Jul ’23$3.48Jul ’24$3.78Jul ’25$4.15TTM
Dividends / earnings, FY2025
39.1%
Raised
12 years in a row
Growth, 5 yrs
18.9% a year
Last change
+15.0% · Jul 2026
Every payment, with ex-dates · latest $1.15, paid Aug 14, 2026

Research on MS

No posts on MS yet.
Studied MS from its filings? Guest posts are reviewed before they go live.Write about MS →

How it is valued

Valued asFinancial
Revenue declining (~0% recent)Moderate margins (10% net margin)High leverage (D/E 2.2x)
What growth the price implies: the reverse DCF

Key figures

FY2025 · chosen for financials
P/E
17.7×
Price / book
2.5×
Return on equity
15.1%
Dividend yield, TTM
2.30%
Net margin
14.7%
Debt / equity
4.3
On the lists: #41 Largest companies
Full financials

Analyst actions

third-party, quoted
10-15RBC Capital · target195.00
10-15Wells Fargo · target217.00
10-14Morgan Stanley · target200.00
07-17Freedom Broker · “Buy” from “Hold”upgrade
Ratings, targets and estimates

Comparable companies

by business, not by industry label
1 more company lists MS as a comparable
Side by side:vs GS

The weekly

One email a week across every stock we cover: 13F filings, insider trades, earnings and new research. It covers the whole market, not just MS. No account.

About Morgan Stanley

Morgan Stanley operates as a prominent financial holding company, delivering a comprehensive suite of financial solutions and services. Its diverse clientele spans major corporations, governmental bodies, financial institutions, and individual clients across various global regions, including the Americas, Europe, the Middle East, Africa, and Asia. The firm's operations are structured into three primary divisions: Institutional Securities, Wealth Management, and Investment Management. Within the Institutional Securities segment, Morgan Stanley provides crucial capital-raising and strategic financial advisory services. This includes underwriting activities for debt, equity, and other financial instruments, alongside expert counsel on mergers and acquisitions, corporate reorganizations, real estate transactions, and project financing. Furthermore, this division is a key player in sales and trading, offering services like sales execution, financing solutions, prime brokerage, and market-making across equity and fixed-income products, encompassing foreign exchange and commodities. It also extends corporate and commercial real estate loans, furnishes secured lending facilities, supports sales and trading clients with financing, and engages in asset-backed and mortgage lending. Investment and research services, along with specific wealth management offerings, are also part of this segment. The Wealth Management segment caters to individual investors, as well as small to medium-sized enterprises and institutions. It offers a broad spectrum of services, from financial advisor-led and self-directed brokerage and investment guidance to comprehensive financial and wealth planning. This segment also delivers workplace solutions, such as stock plan administration, and provides annuity and insurance products. Lending options include securities-backed loans, residential real estate mortgages, and other credit facilities, complemented by banking and retirement plan services. Finally, the Investment Management segment is dedicated to providing specialized investment products, including equity, fixed income, liquidity, and alternative strategies. These offerings are distributed through institutional and intermediary channels to a sophisticated client base that features benefit and defined contribution plans, foundations, endowments, governmental entities, sovereign wealth funds, insurance companies, and corporate and third-party fund sponsors. Morgan Stanley's origins trace back to its founding in 1924, and its global headquarters are situated in New York, New York.

CEO
Edward N. Pick
Headquarters
New York City, NY
Employees
83,000
IPO
1993-02-23
Full company profile

Model estimates for research reference only, not investment advice. Every model rests on assumptions that may not match what happens; the formulas are in how we value a stock.