---
title: United Rentals (URI) — intrinsic value and fair price
canonical: https://sweetvaluelab.com/stocks/uri
ticker: URI
as_of: 2026-10-17
sector: Industrials
industry: Rental & Leasing Services
---
# United Rentals (URI)

United Rentals (URI) closed at $1,029.64 on Oct 16, 2026, undervalued by 4% vs its model value of $1,070.45 (from its peers' median P/E).

## Key figures

| Figure | Value |
| --- | ---: |
| Last close | $1,029.64 (Oct 16, 2026) |
| Model value (from its peers' median P/E) | $1,070.45 |
| Price vs model | undervalued by 4% vs model |
| Range of that model | $716.34 – $1,424.56 |
| Market value | $64.1B |
| P/E (fiscal 2025) | 26.7 |
| Net margin (fiscal 2025) | 15.5% |
| Free cash flow (fiscal 2025) | — |
| Dividend yield (trailing twelve months) | 0.75% |
| Beta | 1.83 |
| Cost of capital (WACC) | 10.12% |
| Business classification | Cyclical (Low/slowing growth (~4% recent), High profitability (67% net margin), Highly cyclical earnings) |

## Dividends

| Figure | Value |
| --- | ---: |
| Trailing dividend yield | 0.75% |
| Dividends per share, last 12 months | $7.70 |
| Coverage | — |
| Raised | 2+ years in a row |
| Growth over 2 years | 9.9% a year |
| Latest payment | $1.97, ex-date Aug 12, 2026, paid Aug 26, 2026 |

| Year of payments | Dividends per share |
| --- | ---: |
| To Aug 14, 2024 | $6.37 |
| To Aug 13, 2025 | $7.00 |
| Trailing twelve months (to Aug 12, 2026) | $7.70 |

## Valuation models

Each model's value per share and the role the engine gave it for this business. The headline above is one model's value; every other model is listed with its own, and each has a page of its own under the valuation. Computed Oct 17, 2026.

| Model | Role | Value per share | Low | High |
| --- | --- | ---: | ---: | ---: |
| DCF · Perpetuity growth · 5y | primary | $0.00 | $0.00 | $0.00 |
| DCF · Perpetuity growth · 10y | cross check | $0.00 | $0.00 | $0.00 |
| DCF · EBITDA exit · 5y | cross check | $0.00 | $0.00 | $0.00 |
| DCF · EBITDA exit · 10y | cross check | $0.00 | $0.00 | $0.00 |
| P/E · peers | cross check | $1,070.45 | $716.34 | $1,424.56 |
| P/E · own history | cross check | $822.38 | $693.33 | $997.33 |
| PEG | sanity check | $993.73 | $993.73 | $993.73 |
| EV/EBITDA · peers | cross check | $505.40 | $429.94 | $534.62 |
| EV/Revenue · peers | cross check | $0.00 | $0.00 | $0.00 |
| Earnings power value | cross check | $13.16 | $0.00 | $52.54 |
| Dividend discount | cross check | $121.74 | $91.23 | $171.54 |

## Insider activity (SEC Form 4)

Past 90 days: 0 open-market buys ($0) and 1 open-market sale ($1.7M); 10b5-1 plan sales included.

| Date | Insider | Relationship | Transaction | Shares | Value |
| --- | --- | --- | --- | ---: | ---: |
| Sep 30, 2026 | Bruno Marc A | Director | Grant / award | 38 | $38,029.6 |
| Sep 29, 2026 | Durand Michael D | EVP, Chief Operating Officer | Tax withholding | 491.625 | $498,773.2 |
| Jul 24, 2026 | Grace William E. | EVP, CFO | Open-market sell | 1,500 | $1.7M |
| Jun 30, 2026 | Bruno Marc A | Director | Grant / award | 34 | $38,518.3 |
| May 8, 2026 | Taussig Alexander R. | Director | Grant / award | 203 | $190,211 |

## Recent SEC filings

| Filed | Form | What | Filing |
| --- | --- | --- | --- |
| Sep 8, 2026 | 8-K | 7.01 Regulation FD Disclosure; 9.01 Financial Statements and Exhibits | https://www.sec.gov/Archives/edgar/data/1067701/000119312526385238/uri-20260908.htm |
| Jul 22, 2026 | 8-K | 2.02 Results of Operations (Earnings); 7.01 Regulation FD Disclosure; 9.01 Financial Statements and Exhibits | https://www.sec.gov/Archives/edgar/data/1067701/000106770126000028/uri-20260722.htm |
| Jul 22, 2026 | 10-Q | Quarterly report | https://www.sec.gov/Archives/edgar/data/1067701/000106770126000026/uri-20260630.htm |
| Jun 18, 2026 | 8-K | 1.01 Entry into a Material Agreement; 2.03 Creation of a Direct Financial Obligation; 9.01 Financial Statements and Exhibits | https://www.sec.gov/Archives/edgar/data/1067701/000110465926075708/tm2618215d1_8k.htm |
| May 8, 2026 | 8-K | 5.07 Submission of Matters to a Shareholder Vote; 9.01 Financial Statements and Exhibits | https://www.sec.gov/Archives/edgar/data/1067701/000119312526214719/uri-20260508.htm |

## Superinvestors holding it (latest 13F)

| Manager | Quarter | Shares | Value |
| --- | --- | ---: | ---: |
| Thomas Gayner | 2026-06-30 | 31,150 | $35.3M |
| Bridgewater | 2026-06-30 | 27,950 | $31.7M |
| David Rolfe | 2026-06-30 | 16,732 | $19.0M |
| Jensen | 2026-06-30 | 1,902 | $2.2M |

6 tracked managers in all.

## About

United Rentals, Inc., founded in 1997 and headquartered in Stamford, Connecticut, functions as a prominent equipment rental firm through its various subsidiaries. The company's operations are divided into two main divisions: General Rentals and Specialty. The General Rentals segment offers a broad selection of construction and industrial machinery, including heavy equipment like backhoes, skid-steer loaders, earthmoving machinery, and forklifts, alongside aerial work platforms such as boom and scissor lifts. This division also provides general tools and lighter equipment, ranging from pressure washers to power tools. Its client base is diverse, encompassing construction and industrial enterprises, manufacturers, utility companies, municipalities, government bodies, and individual homeowners. Conversely, the Specialty segment focuses on more specialized construction products. This include…

---

Source: https://sweetvaluelab.com/stocks/uri (SweetValueLab, free, no account). Prices and statements from Financial Modeling Prep; filings from SEC EDGAR. Research and educational data, not investment advice; nothing here is a recommendation to buy, sell or hold any security.