--- title: Royal Caribbean Group (RCL) — intrinsic value and fair price canonical: https://sweetvaluelab.com/stocks/rcl ticker: RCL as_of: 2026-10-17 sector: Consumer Cyclical industry: Travel Services --- # Royal Caribbean Group (RCL) Royal Caribbean Group (RCL) closed at $277.62 on Oct 16, 2026, overvalued by 251% vs its model value of $79.03 (from a five-year discounted cash flow). ## Key figures | Figure | Value | | --- | ---: | | Last close | $277.62 (Oct 16, 2026) | | Model value (from a five-year discounted cash flow) | $79.03 | | Price vs model | overvalued by 251% vs model | | Range of that model | $36.84 – $176.98 | | Market value | $74.3B | | P/E (fiscal 2025) | 17.8 | | Net margin (fiscal 2025) | 23.8% | | Free cash flow (fiscal 2025) | $1.2B | | Dividend yield (trailing twelve months) | 1.98% | | Beta | 1.82 | | Cost of capital (WACC) | 10.02% | | Business classification | Cyclical (Moderate growth (~14% recent), High profitability (24% net margin), Pays dividends, Highly cyclical earnings, High leverage (D/E 2.1x)) | ## Dividends | Figure | Value | | --- | ---: | | Trailing dividend yield | 1.98% | | Dividends per share, last 12 months | $5.50 | | Dividends / free cash flow (fiscal 2025) | 66.7% | | Raised | 1 years in a row | | Growth over 1 years | 80.3% a year | | Latest payment | $1.50, ex-date Sep 17, 2026, paid Oct 8, 2026 | | Year of payments | Dividends per share | | --- | ---: | | To Sep 25, 2025 | $3.05 | | Trailing twelve months (to Sep 17, 2026) | $5.50 | ## Valuation models Each model's value per share and the role the engine gave it for this business. The headline above is one model's value; every other model is listed with its own, and each has a page of its own under the valuation. Computed Oct 17, 2026. | Model | Role | Value per share | Low | High | | --- | --- | ---: | ---: | ---: | | DCF · Perpetuity growth · 5y | primary | $79.03 | $36.84 | $176.98 | | DCF · Perpetuity growth · 10y | cross check | $116.43 | $64.65 | $235.17 | | DCF · EBITDA exit · 5y | cross check | $268.47 | $139.98 | $420.15 | | DCF · EBITDA exit · 10y | cross check | $268.59 | $139.32 | $443.07 | | P/E · peers | cross check | $226.62 | $188.97 | $316.86 | | P/E · own history | cross check | $369.67 | $318.45 | $440.27 | | PEG | sanity check | $289.72 | $289.72 | $289.72 | | EV/EBITDA · peers | cross check | $164.19 | $128.80 | $255.38 | | EV/Revenue · peers | cross check | $76.18 | $73.63 | $163.14 | | Earnings power value | cross check | $0.00 | $0.00 | $0.00 | | Dividend discount | cross check | $60.34 | $45.20 | $85.07 | ## Insider activity (SEC Form 4) Past 90 days: 0 open-market buys ($0) and 1 open-market sale ($4.0M); 10b5-1 plan sales included. | Date | Insider | Relationship | Transaction | Shares | Value | | --- | --- | --- | --- | ---: | ---: | | Jul 31, 2026 | Bunch Tara | Director | Grant / award | 683 | $0 | | Jul 29, 2026 | Bayley Michael W | Pres&CEO, Royal Caribbean Intl | Open-market sell | 12,811 | $4.0M | | May 28, 2026 | Wiernicki Christopher J | Director | Grant / award | 571 | $0 | | Jun 1, 2026 | BETHGE LAURA H | President, Celebrity Cruises | Tax withholding | 267 | $75,888.1 | | May 28, 2026 | Yeung Rebecca | Director | Tax withholding | 78 | $21,576 | ## Recent SEC filings | Filed | Form | What | Filing | | --- | --- | --- | --- | | Sep 23, 2026 | 8-K | 8.01 Other Events; 9.01 Financial Statements and Exhibits | https://www.sec.gov/Archives/edgar/data/884887/000110465926109755/tm2625963d1_8k.htm | | Aug 20, 2026 | 8-K | 1.01 Entry into a Material Agreement; 2.03 Creation of a Direct Financial Obligation; 9.01 Financial Statements and Exhibits | https://www.sec.gov/Archives/edgar/data/884887/000110465926099245/tm2623517d1_8k.htm | | Aug 10, 2026 | 424B5 | Prospectus supplement | https://www.sec.gov/Archives/edgar/data/884887/000110465926092869/tm2622328-2_424b5.htm | | Aug 7, 2026 | 8-K | 1.01 Entry into a Material Agreement; 9.01 Financial Statements and Exhibits | https://www.sec.gov/Archives/edgar/data/884887/000110465926092371/tm2622454d1_8k.htm | | Aug 6, 2026 | 424B5 | Prospectus supplement | https://www.sec.gov/Archives/edgar/data/884887/000110465926091713/tm2622328-1_424b5.htm | ## Superinvestors holding it (latest 13F) | Manager | Quarter | Shares | Value | | --- | --- | ---: | ---: | | John Rogers | 2026-06-30 | 67,173 | $21.3M | | Bridgewater | 2026-06-30 | 1,287 | $408,661 | 2 tracked managers in all. ## About Royal Caribbean Cruises Ltd. is a prominent global operator within the cruise sector. The company manages several well-known cruise lines, such as Royal Caribbean International, Celebrity Cruises, Azamara, and Silversea Cruises. Through these brands, it offers a wide array of voyages that call upon approximately 1,000 different destinations across the globe. As of February 25, 2022, its expansive fleet comprised 61 vessels. Established in 1968, the company's corporate headquarters are situated in Miami, Florida. --- Source: https://sweetvaluelab.com/stocks/rcl (SweetValueLab, free, no account). Prices and statements from Financial Modeling Prep; filings from SEC EDGAR. Research and educational data, not investment advice; nothing here is a recommendation to buy, sell or hold any security.